SEO
Arabic SEO services
Arabic SEO services get you found by people who search in Arabic. That is a different job from translating your English pages. We research the words buyers actually type, write in Arabic, fix the right-to-left and language-tag problems, then report on both languages side by side.
30 minutes. No pitch deck. You leave with a prioritised plan.
Most companies that sell to Arabic speakers run an English site with an Arabic button on it. The Arabic version was translated once, targets nothing, and gets almost no traffic. Arabic SEO is the part of our SEO services that treats Arabic as a market with its own search behaviour, not as a language setting.
Why does translating your English site fail?
Because search does not follow grammar. It follows habit.
People search in short, spoken phrases. They mix Arabic and English inside one query, especially for brands and technical terms. They spell the same word several ways. And the term with the demand is often not the correct translation of your English keyword, it is the everyday word for the same thing.
Translate an English page and you inherit an English structure, English headings, and terms chosen for a different market. The page reads fine and matches nothing.
Translation, transcreation, or Arabic-first?
Three approaches, three costs, three results.
| Approach | What it produces | When it works |
|---|---|---|
| Machine translation | Fast, literal Arabic copy | Internal documents. Not pages you want to rank or be quoted. |
| Human translation | Correct Arabic that mirrors the English | Legal pages, specifications, anything where the English is the source of truth |
| Transcreation | The same message, rewritten for Arabic readers | Service and landing pages, where the argument matters more than the wording |
| Arabic-first | Pages planned and written from Arabic search demand | Anything you want to rank: category pages, guides, service pages |
How do you research Arabic keywords?
By collecting variants before filtering them.
We pull search data for the Arabic terms in your category, including the spelling variations, the dialect forms and the mixed Arabic-English queries. Then we group by what the searcher wants, and map one job to one page, the same way we would in English.
The output is a map you can read: every planned page, its main Arabic term, the supporting terms, and the questions it must answer. Where a term has demand in both languages, we decide which language owns which page, so the two versions are not fighting each other.
What breaks in right-to-left layouts?
More than most teams expect, and almost all of it is fixable.
Mixed Arabic and Latin text in the same line reverses in odd ways. Numbers, prices and dates flip. Forms keep their labels on the wrong side. Icons that mean direction point the wrong way. Fonts fall back to something that renders Arabic badly, so the page technically works and looks broken.
On the search side, the usual faults are missing or wrong language tags, an Arabic page that canonicals to the English one, a switcher that sends everyone back to the homepage, and Arabic URLs encoded so badly they cannot be shared.
How does an Arabic engagement run?
Audit both languages
We crawl the site as it is, check what each language ranks for, and find the pages that are translated, missing or duplicated.
Build the Arabic keyword map
Arabic search demand grouped by intent, with spelling and dialect variants noted, and one job assigned per page.
Fix the technical base
Language and region tags, self-referencing canonicals per language, a switcher that stays on the same page, and a right-to-left pass on the templates.
Write in Arabic
New and rewritten pages, planned from the Arabic map, written by people working in the language and reviewed before publishing.
Report by language
Weekly numbers split by Arabic and English, so each market is judged on its own performance.
What makes an Arabic page worth quoting?
Facts, sources, and prose that reads as if it was written in Arabic rather than run through a translator. Arabic pages that carry real numbers, name their sources and read cleanly are rare, which makes them easy to quote and easy to link.
+28%
That is a large opportunity in Arabic, where most category pages are translated marketing copy with no data at all. A page that states prices, timelines, methods and sources in fluent Arabic stands almost alone.
Should Arabic sit on a subfolder, a subdomain or its own site?
A subfolder under your main domain is the default answer, and it is usually the right one. Everything you earn in either language builds one domain, one set of links, one reputation. It is also the cheapest to run, because both versions share the same templates.
A subdomain makes sense when a separate team owns the market and needs to move without waiting for the main site. A separate domain makes sense when it is a separate business, with a different name, entity or product line.
Whichever you pick, the rules are the same: one page per language for each topic, a language tag on every page, a link between the versions so search engines can pair them, and a switcher that keeps the visitor on the page they were reading. Those four are what break in practice, not the folder choice.
What does an Arabic content plan look like?
Fewer pages than the English plan, chosen more carefully.
We start with the pages that convert: the main service or category pages, the pricing question, and the two or three guides buyers read before contacting anyone. Those are worth full Arabic-first treatment.
Below them sits a thin layer of question pages, written to answer one question each. They are quick to produce, easy to keep accurate, and they are the pages assistants tend to quote when someone asks in Arabic.
We do not mirror the English site page for page. Most of an English blog has no Arabic demand behind it, and translating it just adds pages nobody searches for.
Do you need Arabic links and mentions?
Yes, and they are earned differently.
Arabic media, industry publications, local associations and event listings all link, but they answer to relationships and to something worth covering, not to outreach templates. We work these alongside the wider programme described on the SEO content page, using original material as the reason to reach out.
Directories and review platforms matter too, because assistants read them when someone asks for a company in a market. Being present and consistent there is cheap and pays twice.
Who is Arabic SEO for?
Companies that already sell to Arabic speakers and are leaving the search side to chance.
That includes stores on regional platforms, where the buyer searches in Arabic and the catalogue is named in English. If that is you, the platform detail sits on our Salla SEO page.
It also includes companies selling into Saudi Arabia from outside it. The Arabic demand is there, the competition is often thin, and most international sites in the market have no real Arabic pages at all. Our Riyadh SEO page covers what buyers there search for in both languages.
And it includes multi-location businesses whose Google Business Profile is still set up in English by default. Google Business Profile in Arabic covers the fields that need to be set natively rather than transliterated.
How do you measure Arabic SEO?
Split by language, always. Rankings and clicks for Arabic terms, Arabic conversions, and the share of your traffic each language brings.
We also track whether assistants name you when the question is asked in Arabic, because the answer is often different from the English one. Where the engines disagree, the report says so rather than averaging it away.
How is Arabic SEO priced?
Plans are flat monthly retainers, and starting prices are on the pricing page. What moves the number is scope: how many pages you need in each language, and how much research each one takes. Plans are month to month, and you can stop at the end of any month.
How do we start?
Book a free 30-minute consultation and tell us one thing your Arabic customers search for. We will show you what that term returns today, who owns it, and what it would take to be in the answer.
Related services
Questions we get asked
Is Arabic SEO just translation?
No. Translation converts your words. Arabic SEO starts from the words Arabic speakers search for, which are often not the translation of your English terms, then builds pages around them. A translated site usually targets terms nobody types.
Which Arabic should we write in?
Modern Standard Arabic for most written content, with the dialect words your buyers actually search in where they differ. We decide per term, using search data, rather than applying one rule to the whole site.
Should Arabic sit on a subfolder or a subdomain?
A subfolder under one domain is the simplest to run and keeps all your authority in one place. A subdomain or separate domain can make sense for a different legal entity or a separate business. We recommend based on your setup, not on a rule of thumb.
Do you write the Arabic content yourselves?
Yes. Arabic pages are written in Arabic by people who work in the language, then reviewed against the keyword map. We do not run English copy through a translation tool and publish it.
How do you handle spelling variations?
Arabic has real spelling variation, including hamza and taa marbuta. Search engines handle much of it, but not all. We check which spellings have demand and make sure the page covers them naturally, in headings and body text rather than in a keyword list.
Will Arabic pages hurt our English rankings?
Not when they are set up properly. Each language needs its own pages, correct language tags, and links between the versions. Problems come from half-translated pages and missing tags, not from having two languages.
Do you cover Arabic AI search too?
Yes. Assistants answer in Arabic, and the sources they quote are thin in most categories. Publishing clear, sourced Arabic pages is one of the cheapest ways to get named while the field is still empty.
How do you report on two languages?
Side by side. Rankings, clicks and conversions split by language, so you can see which market is moving and where the gap is. One combined number hides more than it shows.
Thirty minutes to see where your site is invisible.
Book a free consultation with Ibrahem and Jeremy. We look at your site on search, AI answers and conversion while we talk, and you leave with a prioritised plan.
30 minutes. No pitch deck. You leave with a prioritised plan.