SEO services that get you found, and quoted

Search has two front doors now. People still type into Google. They also ask ChatGPT, Perplexity and Claude, and read the answer instead of the ten links under it. A site that is easy to crawl, clear to read and backed by real mentions wins in both places. A site that is slow, thin or invisible loses in both.

Our SEO work covers all of it: the code, the pages, the links and the reporting. You approve a plan, then watch tasks land every week in your portal. No long-term contract, no black box, and no monthly slide deck that says "we are building authority".

What do you get with SEO services?

Four kinds of work, running at once, in the order the audit says they matter.

A base search engines can read. Crawling, indexing, speed, structure and markup. This is technical SEO, and it is the part that quietly caps everything else. If a template blocks a crawler or takes eight seconds to render, no amount of writing fixes it.

Pages that match what people search. Keyword research, then real pages: service pages, category pages, comparisons, guides. We plan and write them in SEO content, and we write for the person deciding, not for a word count.

Links and mentions from places people already trust. Digital PR, real outreach, and the profiles and lists that both Google and answer engines read. That work sits in link building.

Measurement you can act on. A starting SEO audit, then weekly reporting: rankings, clicks, conversions, and whether models name you when someone asks for a company like yours.

Some sites need a fifth piece. Multi-location businesses need local SEO. Stores need ecommerce SEO, and often platform work for Salla, Zid or Shopify. Sites that publish in a second language need Arabic SEO.

Who is this for?

Companies with a real product and a site that is not pulling its weight. That usually looks like one of four situations.

You rank for your own name and nothing else. You publish, and the pages sit at the bottom of page two. Your traffic dropped after a Google update and nobody told you why. Or you get traffic, but ChatGPT never mentions you when a buyer asks who to hire.

We are a poor fit in three cases. If you want a link package with no strategy, buy that somewhere else. If you need leads next week, run ads while SEO builds. And if nobody on your side can approve a change to the site, the work stalls no matter how good the plan is.

Why does being quoted matter as much as ranking?

Answer engines pick sources on different signals than blue links do. Being talked about across the web now tracks visibility in AI answers more closely than backlinks do.

0.218

That number changes what we do. Links still count, and we still earn them. But a page that states plain facts, cites its sources and gets mentioned by other sites has two ways to be found instead of one.

The format of the page matters too. Research on generative engines found that adding statistics lifted how often a page was quoted by about 41 percent, with similar lifts for quotations and cited sources.

+41%

So we write pages with numbers, sources and short answers near the top. That helps the model, and it helps the person reading in a hurry.

How do SEO, GEO and CRO fit together?

They answer three different questions about the same visit.

Conversion is the part most sites leave alone, and it is where the headroom usually is.

6.1%

Run them apart and they pull against each other. A CRO test hides a page from crawlers. An SEO rewrite buries the button that made money. Run them together and each one makes the next cheaper, because they share one audit, one plan and one report.

What happens in the first 90 days?

Ninety days is enough to fix the base, publish a first set of pages and see early movement. It is not enough to win a crowded head term, and we will say so before you sign.

How do you pick what to work on first?

By what is blocking money, not by what is easiest to show. The audit ranks every finding on two axes: how much it can move, and how hard it is to ship. We start where those two meet.

In practice, the first month is usually technical. Sites in this position usually have pages that cannot be indexed, templates that block AI crawlers, duplicated titles across hundreds of URLs, or a slow mobile template. Fixing those costs little and lifts everything published afterwards.

Then it turns to pages. Not a blog calendar for its own sake, but the pages buyers actually search for: the service page, the comparison, the pricing question, the platform guide. After that, links and mentions, which take the longest and so start early.

What does technical SEO fix?

The plumbing. Nobody sees it, and everything depends on it.

A crawler has to reach the page, render it, and understand what it is. That breaks in ordinary ways. A staging rule leaves a noindex tag on live templates. A filter creates ten thousand near-identical URLs and burns the crawl budget on them. The main content only appears after JavaScript runs, so a bot that does not render sees an empty page. A redirect chain drops the link value on the way. The mobile template loads the hero image last.

We check crawler access first, including the AI crawlers, because a rule written years ago to stop scrapers now also blocks the bots that fetch pages for answer engines. Then indexing, then speed at the 75th percentile, then internal links, then structured data that matches what the page actually says.

Google's thresholds for page experience have not moved, and they are a fair bar to hold a template to. The numbers, and how we hit them, are on the technical SEO page.

Most of this work is invisible to you and obvious to a crawler. It is also the cheapest lift on most sites, which is why it goes first.

How do you choose the keywords?

We start from money, not from volume.

The first list comes from your sales calls: the words buyers use for the problem, the objections they raise, the comparisons they ask about. Then we pull the search data around those words, group them by what the searcher wants, and map one page to one job. A page that tries to serve four different intents serves none of them.

Then we cut. High volume with no buying intent goes to the bottom. Terms owned by directories and marketplaces get a different plan, because outranking a marketplace on its own game is slow. Terms with weak, thin pages at the top go to the front of the queue, whatever the volume says.

The output is a keyword map: every target page, its main term, its supporting terms, the questions it must answer, and the pages it links to. You see it before we write anything, and you can argue with it. That is easier than arguing with 40 published pages.

How do you earn links without buying them?

By giving people a reason to link.

That means original material: a small piece of research, a benchmark, a tool, a teardown of something in your industry. Then we pitch it to writers, editors and site owners who cover the topic, one at a time, with a real reason it matters to their readers.

We also fix the boring wins first. Unlinked mentions of your brand. Broken links pointing at a page you replaced. Supplier and partner pages that should list you and do not. Industry directories and review platforms that both search engines and answer engines read.

What we will not do: buy links from networks, swap links in bulk, or publish guest posts on sites that exist only to sell them. Those work until they do not, and the cleanup lands on you. Full detail is on the link building page.

What changes if you sell online?

A store is a different animal. The money pages are category and product pages, not the blog, and there are thousands of them.

So the work moves to templates rather than pages. One fix to a category template lands on hundreds of URLs. Filters and sorting need rules so they do not spawn near-duplicate pages. Out-of-stock products need a policy. Product markup has to match the price and availability a shopper sees, or it does more harm than good. Images need to load fast on a phone, because most shopping visits are on one.

We cover the general rules on the ecommerce SEO page, and the platform detail on the Salla, Zid and Shopify pages. Platform matters more than most agencies admit: what you can change in a theme, and what you have to work around, decides half the plan.

What changes if you have branches or offices?

Two things: the map results, and the pages behind them.

Map results are their own ranking system. They read your business profile, your categories, your reviews, and whether your name, address and phone number match everywhere else on the web. A profile with the wrong category or a second, duplicate listing can cost more visibility than any on-page change.

Behind the profile you need one real page per location, with the details a visitor needs and the reason that branch is worth visiting. Not the same 300 words with the city swapped, which is the pattern search engines have spent years demoting. The full method is on the local SEO page.

How do you use AI, and is that safe?

We use AI for research, drafts and data checks. A person on our team plans, edits and approves every page and every code change, and puts a name on it.

That is not a style choice. Google spent 2026 removing sites that published at machine speed with no named author, no original material and no evidence of review. Whole domains lost most of their traffic. The pattern that survived was the opposite: expert outline, AI draft, expert rewrite, real data, sane publishing pace.

So we cap how much we publish for you, we put an author on every page, and we add something the model could not have written on its own: your prices, your process, your data, your screenshots. That is also what makes a page worth quoting in an answer engine.

What happens when rankings drop?

We find out why before we change anything.

A drop has a small number of causes, and they leave different fingerprints. A site-wide fall across every page usually means an algorithm update or a technical change on your side. One page falling alone usually means a competitor improved theirs, or the page lost internal links in a redesign. A fall in clicks with steady rankings usually means the result itself changed, often because an AI answer now sits above it.

So the first step is dating the drop and matching it against three timelines: your own releases, known search updates, and your competitors' pages. That usually takes a day and it stops the panic response, which is normally to rewrite pages that were never the problem.

Then we fix, in order: anything technical we broke or inherited, then the pages that lost the most, then the links and mentions that would defend them next time. You get the diagnosis in writing, including the parts we are unsure about, because honest uncertainty is more useful than a confident guess.

What do you see every week?

A short report in your portal, written in plain language. It names the number that moved, the change that moved it, and what happens next. Under it sit the tasks themselves, so you can click from "organic clicks up on category pages" to the exact change we shipped.

You also get the raw material: the crawl, the keyword map, the content briefs, the outreach list. It sits in your portal in formats you can open, not inside a tool only we can log into.

How do you measure SEO?

Four groups of numbers, reported weekly and reviewed monthly.

Visibility. Rankings for the terms in your plan, impressions and clicks from Search Console, and how many of your pages are indexed at all.

AI visibility. Whether models name you and link you for the questions your buyers ask. We run a fixed set of prompts on more than one engine, because the engines rarely agree, and we track the share where you appear.

Business results. Leads, calls, sign-ups or orders from organic visits, not just sessions. We agree what counts as a conversion before we start.

Health. Crawl errors, speed at the 75th percentile, broken links, and anything that regressed since last week.

What do you need from us?

Less than you think, but not nothing.

You need one person who can approve a plan and answer questions within a week. You need to give us access to the site, the analytics and the search console, or tell us who can. And you need someone who can check facts about your own business, because we will not invent a claim to fill a paragraph.

Where you have developers, we work in their tracker and write tickets they can act on. Where you do not, we ship the change ourselves once you approve it.

How much do SEO services cost?

Plans are flat monthly retainers, and the pricing page shows the starting price for each one. What moves the number is scope: how many pages we work on, how much writing you need, whether you want links and digital PR, and whether GEO and CRO run in the same plan.

We do not bill by the hour, and we do not price by number of keywords, which is a made-up unit. Plans are month to month with no long-term contract.

Cheap SEO is usually the most expensive kind. A cut-price retainer buys spun pages and paid links, and cleaning that up costs more than doing it properly the first time.

What makes you different from other SEO agencies?

Three things, and none of them are awards.

You see the work. Every task is in your portal before and after it ships, with the file, the ticket or the URL attached.

We write for two audiences. The same page has to rank in Google and be safe for a model to quote. That changes how we structure pages, how we source claims and what markup we ship.

Nothing is anonymous. Real names on the plan, on the pages and on the report. That matters for your buyers, and it matters for search engines that have spent two years demoting sites with no visible authors.

What if we already have an agency or an in-house team?

Then we scope around them instead of over them.

Some companies keep an in-house writer and hire us for the technical base, the keyword map and the links. Some have a developer who ships everything and wants tickets, not access. Some arrive after an agency that reported on impressions for a year, and the first job is to work out what was actually done. If you are still deciding whom to hire in the first place, how to choose an SEO agency walks through the proposal lines and questions that separate a real plan from a slide deck.

We are happy to review someone else's work and say it is fine. That happens. What we will not do is run a second, hidden plan next to theirs, because two plans on one site is how tags get overwritten and pages get lost.

What no longer works in SEO?

A short list, because a lot of budget still goes to these.

Publishing on a schedule with nothing new to say. Pages built from the same template with a city or a job title swapped in. Keyword density, hidden text and anything else aimed at a parser rather than a reader. Bought links from networks. Thin pages spun out to cover "long tail" terms nobody searches.

Two more are newer. Chasing an AI-visibility score without fixing the pages the model has to read is theatre. And publishing a file that lists your content for models does nothing on its own: the engines that decide citations do not read it, and almost nobody requests it.

How do we start?

Book a free 30-minute consultation. We look at your site on search, AI visibility and conversion together, and name the first three things to fix. We do not need access to your analytics for it.

If the findings look worth acting on, book a call. We walk through the audit, agree the scope, and send a plan with dates. If SEO is not the thing holding you back, we will tell you that too.